The Operant Conditioning Chamber

Carrot-and-stick-donkey

Over the past few days I subjected myself (for research purposes) to the experience of playing certain well known games that I would normally never touch:

  • Farmville 2
  • Sim City BuildIt
  • Plants vs Zombies 2
  • Godus
  • and as much of Hay Day and Kim Kardashian Hollywood as I could stand.

There’s got to be a reason why these games are so popular and financially successful.  Continue reading